Directions Plum Hair Dye
Easily the best Directions colour I've used. (Except maybe Atlantic Blue xD) It didn't stain HALF as much as the others, and it went a beautiful violet colour. I didn't even bother bleaching or lightening my hair, which was a faded red colour at the time, and it went blindingly bright. I'd be really interested to see it on pre-lightened hair. Very sexy dye.