Product Review

Directions Plum Hair Dye

I've used this on myself and a friend, and same results both times. It is such a rich colour that jRead More

Luke Allen, 04/01/2010
5 of 5 Stars5 of 5 Stars

Directions Plum Hair Dye

This is my 1st attempt n i love it n its so easy to use. -SJ-Read More

Emailed Review, 19/09/2009
4 of 5 Stars4 of 5 Stars

Directions Plum Hair Dye

Absolutley fantastic colour, think cadbury's dairy milk wrapper and that's what you've got. dyed oveRead More

Emailed Review, 19/09/2009
5 of 5 Stars5 of 5 Stars

Directions Plum Hair Dye

I've used this over pre-lightened and non lightened hair and of all the purple hair dyes i've triedRead More

Emailed Review, 19/09/2009
4 of 5 Stars4 of 5 Stars

Directions Plum Hair Dye

The colour looks awesome, and was very forgiving on my 18-different-shades-of-bleached hair. I'd sayRead More

Ellen Moate, 30/04/2009
4 of 5 Stars4 of 5 Stars